Fears that corporate cash will lead to Disneyfication of Italy's cultural heritage?
According to this report, Italy’s kings of fashion are poised to give this nation’s crumbling monuments a makeover to restore them to their former glory, something the cash-strapped Italian government cannot do.They are throwing millions of euros toward desperately needed restorations in exchange for various sponsorship rights, helping spur one of the single-largest periods of archaeological and artistic renewal in modern Italian history.
Read more at: The Archaeology News Network
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